Forklift Services


Crown Equipment Corporation is a giant in the global material handling industry. Founded in 1945, the American company specializes in designing and producing electric lift trucks for use across a plethora of businesses and industries around the world.

Stationed in New Bremen, Ohio, Crown now operates above 19 manufacturing facilities globally, spanning across North America, Europe, and Asia. With a sizable workforce of over 15,000 employees across these continents, Crown’s dedication to providing efficient handling solutions is unequivocally clear.

Crown Equipment Corporation is known for its remarkable range of electric forklifts, produced in-house from scratch. This ensures a level of quality control and customization that is almost unparalleled in the industry. The company’s offerings include counterbalance forklifts, reach trucks, stackers, pallet trucks, and tow tractors, among other innovative products.

What sets Crown Equipment Corporation notably apart from many of its competitors is also its comprehensive forklift rental program. Convenient and cost-effective, the forklift rental program is tailored to meet the varying needs of businesses across different fields. The program provides businesses an alternative to buying a forklift outright, making it an excellent choice for businesses that only have intermittent or short-term need for a forklift.

The company’s commitment doesn’t stop at product delivery. Crown is just as well known for its exceptional professional service that remains throughout the life of their machines. To this end, they offer a vast range of after-sales services which include maintenance, repairs, and parts distribution, all to ensure the longevity and efficient operation of their equipment.

Crown’s Innovation roots run deep, as the corporation has been awarded by over 100 industrial design awards since its inception. They are a law unto themselves, thanks to their dedication to improving the functionality, aesthetics, and user experience of their machine fleet.

Led by sustainability efforts, Crown has focused on making their processes and products as eco-friendly as possible. Their equipment is designed to be energy-efficient, and the company has undertaken significant efforts to normalize responsible business practices in their operations. Crown’s dedication to minimizing environmental impact is exhibited in the construction of their eco-friendly facilities which are built to LEED-certified standards.

Notably, Crown Equipment Corporation remains a family-run business under the leadership of Jim Dicke III, who serves as the current CEO. They have earned a solid industry reputation by delivering a perfect blend of innovative products paired with excellent customer service.

In conclusion, the Crown Equipment Corporation has reigned over the material handling industry for nearly eight decades. The corporation’s commitment to quality products, sustainable practices, and relentless innovation—in addition to their comprehensive forklift rental program—ensures that Crown maintains its prominent position in the global market. Through a future-forward, customer-focused approach, Crown’s effect on the material handling industry is both profound and far-reaching.